Friday 4 December, the third working day after Rosa's first paid month closed.
On report day, her status shows that the report is ready.
She sees the customers this month brought, each line next to her baseline: the leads her inbox handled first, then the offer's redemptions, then her accounts' own counts. Till codes appear because she forwards them from her till. Reach and followers aren't counted as results.
Each line names the posts behind it. On Growth, it names the campaigns too.
She sees what the plan delivered against what it includes, and what is still waiting on her.
The report ends with what's coming next month. She's done in two minutes.